Alexandra Rose Charities
More than 200 charities, many of them very small and local, benefit from our national profile, expertise and organisational support. These charities look after the needs of children, people with disabilities, vulnerable adults, at risk people of all ages, ex-service personnel, the lonely, the elderly and the bereaved.
Since being set up in 1912 by Queen Alexandra in response to the serious social needs of the time Alexandra Rose has been known for raising money through the sale of pink roses on Rose days.
But Alexandra Rose has moved with the times and now, in addition to the well loved Rose days, fundraising activities go on all year round. This is to ensure Alexandra Rose has the funds to provide grants for charities in need.